ON SITE SEO
After you know what your keywords should be, you can get started applying your keyword research to your SEO efforts
After you know what your keywords should be, you can get started applying your keyword research to your SEO efforts
Onsite SEO is fairly straightforward. After you’ve identified the most relevant keywords for each page of your site and weighted search volume vs. competition/difficulty, it’s time to start crafting your content around those keywords.
Offsite SEO is a little trickier and also requires an ongoing effort. The major search engines are all looking for other sites that link back to your site as an indicator of good content.
If popular sites want to link to your site, then you must have compelling content. At least that’s what they think. This has been the source for many black-hat SEO tactics in the past. If a major website like CNBC.com and NYPOST.com think your site is worth linking to, then the search engines rate that with high marks.
If popular sites want to link to your site, then you must have compelling content. At least that’s what they think. This has been the source for many black-hat SEO tactics in the past. If a major website like CNBC.com and NYPOST.com think your site is worth linking to, then the search engines rate that with high marks.
By utilizing link building, you can dramatically increase the number of websites with external pages that to link to a page on your website.
It is one of the many advanced tactics used in search engine optimization – SEO. When a webpage links to any other page, it’s called a backlink. This is major metric for the ranking of a webpage. A page with a lot of backlinks tended to rank higher on all major search engines, including Google, Yahoo, and Bing.
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